Resume
Interaction Designer | Pushstart Creative, 2018 – 2020
Concepted and developed connected experiences on IoT applications and products.
UX research audits, benchmarking and competitive analysis to define product strategy.
Developed future product innovations as part of a multidisciplinary product design consultancy.
Product Designer II | Home Services of America, 2017 – 2018
Practiced in Lean UX, experiment-driven, rapid prototyping, and data-informed design.
Developed wireframes, proto-personas, user-story maps, and prototypes.
Conducted user interviews, user-testing, and surveys for analysis of customer data.
Lead designer on an Agile team for automation tools for marketing emails and universal registration.
Lead Designer | Living Direct, Inc., 2015 – 2017
Defined mobile-first applications that redefined online commerce experience.
Led design on an Agile team maintaining design standards and style guidelines.
Managed junior designer processes, where I was able to help improve productivity.
Implemented style guides, set-up content templates, creative assets, and design repositories.
Directed photography, marketing, and creative content on interdisciplinary teams: marketing, content strategy, and creative.
UX Designer | Living Direct, Inc., 2013 – 2015
Worked with the UX Director to improve user-flows and achieve conversion goals.
Redesigned commerce sites to a responsive Bootstrap framework increasing revenue.
Designed user-experiences for content marketing websites that resulted in the growing organic traffic by 100% and 30% more SEO.
Rebranded Flagship products and commerce site experience online.
Designed and developed marketing, landing pages, and lead generation campaigns.
UI/UX Designer | Eye in the Sky Collective, 2011 – 2012
Designed website applications and sites for local music industry artists and venues.
Assisted in prototyping UI designs for an online music marketplace.
Designed & Developed an experiential webseries to showcase a 12 documentary film .
Qualifications
Product Design Developing connected products with internal and external clients, from ideation to prototype validation helping find market fit.
Creative Direction Building experiences, standards, and design for clients. Translating business mission into a cohesive visual identity and design.
Visual Design Trained in classic graphic design and experienced in interactive experiences to create, and drive customer engagement.
Education
Texas State University | BFA
Communication Design